I'm Patrick — I design the connection between user needs, business goals, and product strategy.
CONTACT
patricklutz96@gmail.com
Honolulu, HI
INTRO
Over 6 years leading design across agencies, health tech startups, and mid-sized fintech companies.
A UX generalist focused on visual design and product strategy — crafting experiences that feel human, foster connection, and make users feel heard.
2024
Reimagining Maxio’s subscription management in HubSpot
60% faster setup time and 70% fewer support tickets— streamlining subscription management for sales teams.
FinTech
design lead
UX Research
2020
Building a digital diabetes prevention program that drives real health outcomes
60% of patients completed the program and lowered their diabetes risk. Boosted enrollment by 38% by redesigning the website and signup experience.
Health Tech
Design Lead
0 → 1
2021
Unifying AIA Vitality, designing a wellness platform for millions of insurance members
Merged two apps into AIA Vitality — integrating fitness tracking, clinical features, and secure authentication. Validated designs launched to production.
Health Tech
Rapid Prototyping
User Testing
Let’s talk story
© 2025 ALWAYS UNDER CONSTRUCTION.